Client surveys: We conduct hundreds of client interviews on behalf of marketing services agencies and professional services firms. Find out how a Client Survey can benefit your business...

Latest news: ‘What Clients Think 2018’ report
The definitive annual barometer of the client/agency relationship. Our fifth ‘What Clients Think 2018’ report will be launched in May and is based on 500 client interviews conducted on behalf of design agencies. The Design Business Association are hosting a launch event on 24th May. Find out more >>

‘Redefining Thought Leadership’
Is your agency’s approach to thought leadership as planned, targeted, measurable and effective as it should be? Jonathan Kirk will be running a workshop for the Design Business Association on 15th May. Find out more >>

Brand Strategy Partner
Up to the Light provides brand positioning and strategy for client projects, often in partnership with creative agencies. Take a look at some of our recent projects Find out more >>


Up to the Light expertise:

The Client Survey conducted by Up to the Light was a very effective way of gauging client perceptions. The independent nature of this exercise, together with Jonathan’s experience at conducting these interviews, ensured that we got valuable insights. As well as providing informative feedback, he was particularly good at seeing across the interviews and relating them to our overall business. David Wright, Marketing Director, Dalziel and Pow
  • Client surveys
  • Business development strategy
  • Business differentiation
  • Pitching
  • Brand strategy
  • Training & workshops