After graduating from Cambridge University, Adrian began his career in advertising, working for agencies including Grey and Delaney Fletcher. He was responsible for planning the highly successful launch of Mars Ice Creams across Europe during a two-year stint in Paris, helped launch Chrysler Jeep into the UK and was part of the team which came up with the idea for Macleans Milk Teeth.
He also gained experience on the client side, managing a £4m advertising budget for Manweb, before establishing himself as a strategic marketing consultant in 1996.
Since then, Adrian has helped a wide variety of organisations with all different types of branding and marketing challenges. Research is an integral part of Adrian’s work and he is highly experienced in conducting research to unlock key strategic issues.